Case Studies & Success Stories

Real Results. Real Growth. For Therapists and Mental Health Practices.

At Mental Health Marketing, we help therapists, group practices, and behavioral health professionals grow with clarity and confidence.
Our work is rooted in strategy, trust, and a deep understanding of how marketing impacts both your business and the lives you change through your practice.

Below, you’ll find real-world stories from clinicians and organizations who partnered with us to elevate their brands, websites, and marketing systems.
Each project began with a challenge — and ended with measurable, meaningful growth.

Our Approach

We don’t believe in one-size-fits-all marketing.
Every therapist and practice has a unique story — and our role is to help you tell it effectively.

Through strategic planning, thoughtful design, and data-driven marketing, we help our clients:

Build brands that reflect their professionalism and personality
Launch websites that convert visitors into clients
Attract consistent referrals through SEO and Google Ads
Develop sustainable marketing systems that scale with their practice

Featured Success Stories

Practice of the Practice Podcast

Scaling a top-ranked podcast into a national brand
When Joe Sanok approached us, his Practice of the Practice podcast already had an engaged following — but the DIY branding and website no longer matched the scale of his platform.
We created a refreshed brand identity and website that captured his authority, while our SEO and Google Ads support helped the podcast continue to grow — now reaching over 100,000 downloads each month.
→ Read Case Study »

Cherry Hill Counseling

Creating a cohesive brand for a growing multi-location group practice
Cherry Hill Counseling wanted a unified online presence for their expanding team of clinicians across multiple locations in Illinois.
We redesigned their website around location-based SEO, streamlined clinician profiles, and built a marketing foundation that consistently drives new client inquiries.
→ Read Case Study »

Cross Play Therapy Consulting

Transforming CE workshops into a thriving coaching business
Mary Ruth Cross, RPT-S, sought to grow her presence in the Play Therapy space by offering continuing education (CE) workshops and professional coaching.
We developed a brand, website, and marketing funnel that guided attendees from free CE events into paid group and 1-on-1 coaching programs — generating 50–70 monthly attendees and sustained revenue growth.
→ Read Case Study »

Walk and Talk Therapy

Bringing nature-based therapy to life through branding and SEO
Walk and Talk Therapy offers an innovative approach to mental health — combining movement, mindfulness, and outdoor environments.
We created a calming, nature-inspired brand and website that reflect the restorative quality of the service, supported by SEO that attracts clients searching for outdoor and experiential therapy.
→ Read Case Study »

The Online Counseling Directory

Redesigning and scaling a global therapist directory
The Online Counseling Directory, founded by Clay Cockrell, LCSW, needed a modern, intuitive website to help clients find online therapy services worldwide.
We improved the directory’s UX, optimized for SEO, and implemented a paid listing strategy that increased therapist visibility and sign-ups.
→ Read Case Study »

Let’s Write Your Success Story

Ready to grow your practice or expand your reach? Schedule a free 15-minute intro call and let’s explore how we can help.