Paid Ads Management for Mental Health Professionals

Generate consistent, high-quality leads through Google and Meta Ads.

If you’re ready to attract new clients quickly, paid advertising is the fastest way to get in front of people searching for your services.
Our Paid Ads Management program helps therapists and group practices drive qualified traffic through Google Search and Meta (Facebook & Instagram) ads — while maintaining ethical, HIPAA-compliant messaging.

We focus on ROI, not vanity metrics — so every dollar you spend is tied to real, measurable results.

What’s Included

We’ll build and manage campaigns designed specifically for therapy and mental health services, balancing efficiency, transparency, and ethical marketing practices.

Included Deliverables:

  • Google Ads Campaign Setup – Target the right clients in your area using optimized keyword targeting.

  • Ad Copywriting & Creative – Ads written to align with your tone and therapeutic approach.

  • Conversion Tracking Setup – Monitor leads, calls, and form submissions accurately.

  • Budget Planning & ROI Forecast – Data-driven recommendations for ad spend and expected outcomes.

  • Ongoing Campaign Optimization – We review and adjust campaigns regularly to improve performance.

  • Monthly Reports – Transparent reporting showing impressions, clicks, conversions, and ROI.

How It Works

  1. Strategy & Keyword Research – We analyze your goals, location, and audience to build your ad strategy.

  2. Campaign Setup – We create ad groups, write ad copy, and configure your targeting.

  3. Tracking & Launch – We install conversion tracking and launch your ads for maximum visibility.

  4. Optimization & Reporting – We review campaign data weekly and send monthly reports showing your results.

  5. Refinement Over Time – We optimize bids, adjust targeting, and improve conversion rates as data accumulates.

Why It Matters

Paid ads allow you to generate leads immediately, even if your SEO is still growing.
When done right, they become a reliable, scalable way to keep your caseload full.

Google Ads capture people actively searching for therapy (“anxiety therapist near me”), while Meta Ads help build awareness and trust among potential clients who may be earlier in their journey.

With professional management, you’ll:

  • Get qualified inquiries faster

  • Avoid wasted ad spend

  • Improve cost per conversion over time

  • Confidently track ROI

  • Maintain HIPAA and advertising compliance

Pricing

Service Price Estimated Time
Google Ads Setup $350 per campaign Approx. 2 hours
Google Ads Management 50% of ad spend up to $1,000, then 10% of amounts above $1,000 —
Meta Ads Setup $350 per campaign Approx. 2 hours
Meta Ads Management 50% of ad spend up to $1,000, then 10% of amounts above $1,000 —

Each campaign includes setup, management, and ongoing optimization with transparent reporting.

What You’ll Walk Away With

  • Fully managed, data-driven ad campaigns

  • Clear visibility into ROI and lead flow

  • Ethical, compliant advertising aligned with your brand

  • Faster lead generation and steady growth

  • Freedom from DIY guesswork and wasted spend

Ready to Attract More Clients?

Let’s build a campaign that connects you with your ideal clients and helps you grow sustainably.
Whether you’re launching your first ad or optimizing existing ones, we’ll handle the strategy, setup, and management for you.

Start your paid ads campaign → Book a Free Strategy Call

We help therapists, counselors, and group practices generate consistent leads through ethical, data-driven Google and Meta Ads — with full transparency and measurable results.